EXPLORING THE NEXUS BETWEEN INNOVATION AND EMPLOYEE PERFORMANCE ? EMPIRICAL EVIDENCE FROM NIGERIAN MANUFACTURING INDUSTRY
Autor (i): BAMIDELE, Ayodeji Gbenga; ABDULRAHEEM, Issa (PhD) ; BRIMAH, Aminu Nassir (PhD)
Cuvinte cheie: Organization Innovation, Competitive Advantage, Strategy, Performance, Entrepreneurship
Abstract:
Innovation reflects the tendency of a firm to enhance, appreciate and acquire new ideas, novelty,
experimentation and the creative processes that may result in new products, services or technological process.
The choice of appropriate innovation mix required to enhance organizational performance therefore becomes
germane. This study examined the impact of innovation mix in developing countries. Survey research design was
used in the study. Data for this research was obtained from Primary sources through the aid of a structured
questionnaire. Krejche and Morgan formular were used to estimate the sample size. 368 copies of questionnaires
were administered, out of which 309 were found to be useful for the analysis representing valid response rate.
The data were analyzed using descriptive statistics and inferential statistics of partial least square structural
equation model (PLS-SEM). The hypothesis was tested at 0.05 alpha levels. Findings revealed that there is a
significant relationship between innovation mix and market performance (R2
= .643, & P< .000). Three
components of innovation mix, product (β = .310, t= 4.269, p< .000) process (β = .178, t= 3.047, p< .002)
market (β =.317, t= 4.720, p<.000) were found to be significantly related to market performance while the fourth
component, organization (β = .080, t= 1.390, p< .165) was not significant. The findings of the study revealed that
indeed the adoption and implementation of innovative practices makes an organization not only to be proactive
to changes but also initiate positive changes that consequently leads to competitive advantage, improved market
performance and sustainable performance. It was recommended that organizations should continuously maintain,
sustain and improve innovative practices since it is an indispensable tool for improved market performance.
Based on the findings of this study, the study concluded that innovative performance is the main vehicle to
convey the positive effects of innovation types to market performance. It was recommended that organizations
should continuously engage in market innovation practices in order to generate extra value for their customers
whilst thriving to cut costs, increase productivity and sustain competitive edge in today’s market.