THE ROLE OF THE NATIONAL AUDIO-VISUAL COUNCIL IN ROMANIAN MASS-MEDIA MANAGEMENT
Autor (i): Elena Enache; Cristian Morozan
JEL: L82
Cuvinte cheie: audio-visual, media, content, people
Abstract:
The National Audio-visual Council of Romania represents a guarantor of the public interest in the field of
audio-visual communication, ensures respect for the pluralistic expression of ideas and opinions in the
programs transmitted by the broadcasters under the jurisdiction of Romania, the pluralism of information
sources and the free competition in the audio-visual field, the protection of the culture and the Romanian
language, the culture and languages of national minorities, the protection of minors, the protection of human
dignity, as well as a balanced relationship between national broadcasting services and local, regional or
thematic services. Also, the Council is authorized to issue, in the application of the law, norms regarding the
audio-visual advertising and teleshopping, the programming and broadcasting of the broadcasts regarding the
electoral campaigns, as well as to the cultural responsibilities of the broadcasters.