ORGANIZATIONAL CULTURE, FACTOR OF ORGANIZATIONAL SUCCESS- DIAGNOSIS AND ANALYSIS
Autor (i): Maria-Elena, Gheordunescu; Traian, Hoidrag
JEL: M 21
Cuvinte cheie: organizational culture, organizational climate, traditions, rituals, organizational myths
Abstract:
Organizational culture exists regardless of the organization and is the one that "links the organization"
in a chain of tacit understanding that offer specific human meaning to all organizational activities and processes.
At the same time, it is the factor that influences the life of the organization, regardless of its size. Building the
organizational culture takes into account the particularities of the interactions between the employees, the
leadership and the quality of communication.
This is why the main objective of this research is to identify what kind of organizational culture is
present within the analyzed company and what kind of organizational culture is desired by its employees, using
the OCAI questionnaire as a research method.