MANAGERIAL COMMUNICATION - THE FUNDAMENT OF TRANSFORMATIONAL LEADERSHIP
Autor (i): Iuliana Pārvu1 Cristina Ciami2
JEL: M5; M12; M54
Cuvinte cheie: managerial communication, managerial functions, transformational leadership
Abstract:
Leadership is a concept frequently approached in the current managerial practice and literature, organizations and theorists proposing solutions for its implementation in a successful way. A frequently promoted form of leadership in modern organizations is the transformational leadership, in connection with which there is a vast literature. In the context of its implementation, this paper highlights the special role of managerial communication, identifying the objectives that transformational leaders must pursue when communicate. The paper is relevant from a didactic perspective, to guide the approach mainly to the objectives of the managerial communication in contrast to the theorizing of the communication process itself and from the perspective of expanding research to other areas, beyond organizational management, areas where teamwork is relevant.
Leadership is a concept frequently approached in the current managerial practice and literature, organizations and theorists proposing solutions for its implementation in a successful way. A frequently promoted form of leadership in modern organizations is the transformational leadership, in connection with which there is a vast literature. In the context of its implementation, this paper highlights the special role of managerial communication, identifying the objectives that transformational leaders must pursue when communicate. The paper is relevant from a didactic perspective, to guide the approach mainly to the objectives of the managerial communication in contrast to the theorizing of the communication process itself and from the perspective of expanding research to other areas, beyond organizational management, areas where teamwork is relevant.
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